"Will wonder drugs never cease!": a prehistory of direct-to-consumer advertising.

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@article{ef30ffe115224ea297de01e5e5b3b2c7,

title = "{"}Will wonder drugs never cease!{"}: a prehistory of direct-to-consumer advertising.",

author = "David Herzberg",

year = "2009",

language = "English",

volume = "51",

pages = "47--56",

journal = "Pharmacy in History",

issn = "0031-7047",

publisher = "American Institute of the History of Pharmacy",

number = "2",

}