@inproceedings{ce9a7e5fad8846c1a105edb01d47ff37,
title = "Information risk communication in the context of zika virus: A pilot study",
abstract = "Dissemination of information to at-risk populations is essential in any emergency situation. Among many health emergencies, Zika virus is a large-scale health challenge that requires authorities to communicate the risks of the virus, and, potential protective measures to the population. Communication technologies have an important role to play in this effort. Other factors, such as hazard characteristics and warning fatigue, also influence the effectiveness of communication. This article develops an adaptation of the Protective Action Decision Making (PADM) model for a holistic understanding of the technical and nontechnical factors that influence the responses of vulnerable individuals to information about the Zika virus. Investigation of antecedents to vulnerable stakeholders{\textquoteright} response will contribute to the growing literature on information risk communication and emergency responses to potential epidemics.",
keywords = "Access channels, Emergency response, Information risk perception, Protective action decision making (PADM), Public health, Threat perception, Warning fatigue, Zika virus",
author = "Nasim Talebi and \{Srinivasan Rao\}, V. and \{Raghav Rao\}, H.",
note = "Publisher Copyright: {\textcopyright} 2017 AIS/ICIS Administrative Office. All Rights Reserved.; America�s Conference on Information Systems: A Tradition of Innovation, AMCIS 2017 ; Conference date: 10-08-2017 Through 12-08-2017",
year = "2017",
language = "English",
series = "AMCIS 2017 - America's Conference on Information Systems: A Tradition of Innovation",
publisher = "Americas Conference on Information Systems",
booktitle = "AMCIS 2017 - America's Conference on Information Systems",
}