Abstract
The goal of Influence maximization (IM) is to select a set of most influential users in a social network subject to a budget constraint. In this work, we propose to study the adaptive IM problem under partial-feedback model. Our main contribution in this paper is to introduce a novel adaptive policy with bounded approximation ratio. One nice feature of our policy is that we can balance the delay and performance tradeoff by adjusting the value of a controlling parameter.
| Original language | English |
|---|---|
| Pages (from-to) | 24-28 |
| Number of pages | 5 |
| Journal | Operations Research Letters |
| Volume | 48 |
| Issue number | 1 |
| DOIs | |
| State | Published - Jan 2020 |
Keywords
- Adaptive influence maximization
- Partial feedback
- Stochastic submodular maximization
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