TY - GEN
T1 - I Think You Know Who I Am
T2 - 3rd International AAAI Conference on Weblogs and Social Media, ICWSM 2009
AU - Jang, Chyng Yang
AU - Stefanone, Michael A.
N1 - Publisher Copyright:
Copyright © 2009, Association for the Advancement of Artificial Intelligence (www.aaai.org). All rights reserved.
PY - 2009/5/20
Y1 - 2009/5/20
N2 - Bloggers who conduct relational communication via their public posts on the Web have to make decisions regarding the degree to which they would like to reveal their real-world identity. On the one hand, disclosing identity related information online can be risky. On the other hand, being identifiable is essential for positive relational communication. This study explored factors influencing bloggers' decision of identity disclosure. Data were collected via an online survey of 148 randomly selected bloggers. Results showed that self disclosure tendency and targeting blogs at family and close friends were positive predictors to bloggers' perceived identifiability. In addition, extraversion was found to moderate the relationship between bloggers' perceived vulnerability and identifiability.
AB - Bloggers who conduct relational communication via their public posts on the Web have to make decisions regarding the degree to which they would like to reveal their real-world identity. On the one hand, disclosing identity related information online can be risky. On the other hand, being identifiable is essential for positive relational communication. This study explored factors influencing bloggers' decision of identity disclosure. Data were collected via an online survey of 148 randomly selected bloggers. Results showed that self disclosure tendency and targeting blogs at family and close friends were positive predictors to bloggers' perceived identifiability. In addition, extraversion was found to moderate the relationship between bloggers' perceived vulnerability and identifiability.
UR - https://www.scopus.com/pages/publications/85167398203
U2 - 10.1609/icwsm.v3i1.14005
DO - 10.1609/icwsm.v3i1.14005
M3 - Conference contribution
AN - SCOPUS:85167398203
T3 - Proceedings of the 3rd International AAAI Conference on Weblogs and Social Media, ICWSM 2009
SP - 234
EP - 237
BT - Proceedings of the 3rd International AAAI Conference on Weblogs and Social Media, ICWSM 2009
PB - AAAI press
Y2 - 17 May 2009 through 20 May 2009
ER -